Alumni event with Handelshögskolans Alumniförening

24 May 2018

May 24 saw a first alumni event at the School of Business, Economics and Law, where HHGA (Handelshögskolans Alumniförening) invited its existing members and alumni from across the School, including our Executive MBA alumni.

Well over 100 participants enjoyed networking, a lecture on brands and social media by Dr. Eva Ossianson and listened to Magnus Sundemo’s story about his 40 years at Volvo Cars, captured in his new book “Sanningen om Volvo”. Eva Ossianson also moderated a panel discussion on branding, leadership and the car industry before refreshments were served on the sunny terrace at Malmstensvåningen!

GU School of Executive Education will continue to invite our Executive MBA alumni to upcoming events organised by HHGA, which comprise of breakfast and lunch presentations and other activities throughout the year. Your first event as an Executive MBA alumnus is free of charge, after which you will be requested to pay an annual HHGA fee of 300 SEK.

More info about HHGA and planned events is found at