Related readings

  • An untapped market for coffeeAn untapped market for coffee Starbucks Coffee is present everywhere in the major coastal cities of China. In spite of high prices (30 RMB (3.70 EUR) for a grande caffè latte), the outlets are often crowded by both Chinese and westerners. City people tend to like the lifestyle of coffee. Now, Starbucks intends to […]
  • Mobile e-Learning at the Base of the PyramidMobile e-Learning at the Base of the Pyramid The notion “Base of the Pyramid” refers to those 4 billion people who have an annual income of less than 3,000 USD. Thanks to the penetration of mobile telephony among these people new educational opportunities have emerged. Mr. Bhanu Potta is an educational specialist who works at […]