“A good balance between academia and hands-on business experience” Daniel Alvarsson joined the Gothenburg Executive MBA programme in 2014. Half-way through the programme, he thinks that the programme has given him a better understanding of the complete company and a wider perspective of the business.
“Several of the modules have been fitting well to […]
An untapped market for coffee Starbucks Coffee is present everywhere in the major coastal cities of China. In spite of high prices (30 RMB (3.70 EUR) for a grande caffè latte), the outlets are often crowded by both Chinese and westerners. City people tend to like the lifestyle of coffee. Now, Starbucks intends to […]